Change: There were only format changes (bold, italics, etc.) in this version. See this version for details. (Word count: 109)

Change: IYP operations. Feel free to add content, pages and topics.Sales Success StoriesProduction TipsCertified Marketing Representatives - Who they are an what they do.IYP ExperienceOther interesting sites for YP PublishersYellow Pages Commando - tips,advice & newsletters   View changes from previous version. (Word count: 108)

Change: This Wiki is primarily for YP Execs in the LinkedIn YP Execs Group buy is open to anyone in the YP industry.As an independent US Yellow Pages (YP) publisher we are sponsoring this Wiki to provide a forum to exchange ideas and experiences from around the YP community.The   View changes from previous version. (Word count: 451)

Change: Marketing, Sales & Production for both print and IYP operations. Feel free to add content, pages and topics.Sales Success StoriesProduction TipsIYP ExperiencesMarketing to national accounts (who spent $1.8 BILLION dollars on Yellow Pages advertising through the CMRs in 2007) directly and through their CMRs - Certified   View changes from previous version. (Word count: 426)

Change:  that lie at the heart of this effort toQ&A makefor sellingpublishers throughlooking CMRsfor easierspecific forCMR/National independentAccount YPinformation publishers.The YP CMR Wiki is a collaborative pooling of industry knowledge so   View changes from previous version. (Word count: 413)

Change:  specific packages such as bundling together print and IYP offerings in a single sale.Other interesting sites for YP Publishers <a href="http://ypcommando.com" target="new">YellowYellow Pages tips, adviceCommando and- newsletterstips,advice at& www.YPcommando.com</a>newsletters   View changes from previous version. (Word count: 429)

Change: singular, big idea behind this Wiki? Eliminating the mystery of who does what by plugging names into the CMR/National Account Spreadsheet & CMR Exec Spreadsheet that lie at the heart of this effort to make selling through CMRs easier for independent YP publishers.The YP CMR Wiki   View changes from previous version. (Word count: 417)

Change: spendspent millions$1.8 ofBILLION dollars on Yellow Pages advertising through the CMRs) directly and through their CMRs - Certified Marketing Representatives, ultimately resulting in more transparency and a better opportunity for YP publishers to   View changes from previous version. (Word count: 416)

Change: CMR Exec Spreadsheet that islie at the heart of this effort to make selling through CMRs easier for independent YP publishers.The YP CMR Wiki is a collaborative pooling of industry knowledge so please feel   View changes from previous version. (Word count: 415)

Change: There were only format changes (bold, italics, etc.) in this version. See this version for details. (Word count: 395)